Published: June 20, 2018
Unity Trust Bank is absolutely thrilled to be sponsoring the national music education charity, Music for Youth, for the next 3 years. The sponsorship celebrates the shared values and purpose of the two organisations which fosters inclusivity and diversity making a positive impact on society.
Unity is a commercial bank with a difference; established over 30 years ago with a vision to create a bank that serves the needs of its customers, its purpose is to help organisations to prosper and contribute to economic, community and environmental change.
Margaret Willis, Chief Executive of Unity Trust Bank said, “I am delighted to join forces with Music for Youth and whole-heartedly support them in their cause supporting young musicians to realise their potential. I’m very excited about the partnership which is part and parcel of Unity’s vision to help create a better society”.
Music for Youth believes in the power of music to transform young people’s lives, and runs high-impact performance based festivals and events all over the UK for c.60,000 young people under 21 each year. Young people from all backgrounds and of all musical abilities can take part for free. The charity encourages participation from young people playing a wide range music from chamber ensembles, brass bands and choirs, to steel pans, urban music, contemporary new singer songwriters. Through its work, Music for Youth makes a positive impact on young people’s academic and social development.
Judith Webster, Chief Executive of Music for Youth said, “We are delighted that Unity Trust Bank will be supporting us for the next 3 years. The funding climate is very challenging for arts and education charities, so the support of businesses who share our values is crucial. Unity Trust Bank’s support will make a valuable contribution towards ensuring we can continue to provide transformative experiences for young people of all backgrounds from around the UK”.
The start of the new partnership between Unity Trust Bank and Music for Youth coincides with the charities’ National Festival and Festival Fringe in Birmingham. The festival runs from 3 – 7 July and brings 10,000 young people to venues which include Symphony and Town Hall (THSH), CBSO Centre, the Royal Birmingham Conservatoire and outdoor stages in Brindley Place and Victoria Square.