Unity Trust Bank out performs competitors in charity banking customer surveyPress Releases Published: May 18, 2015 9:35 am
Unity Trust Bank has come first in all but one category in this year’s Charity Finance 2015 banking survey. Charity customers of banks including Unity, Triodos Bank, The Co-operative Bank, RBS, Nat West, Barclays, CAF Bank, HSBC, Lloyds and more took part in a questionnaire to rate how well their bank performs in a number of areas.
Unity came first in eight of the nine customer satisfaction categories including commitment to CSR, sector knowledge, availability of finance, relationship managers, branch services, telephone services, internet services and fees and charges.
Peter Kelly, director of business development and marketing at Unity Trust Bank, said: “Unity is passionate about providing its customers with the best possible service and we are overwhelmed that they rate our service and our people so highly. We are a different kind of bank. Social impact is as important to us as sustainable returns and increasingly we are finding that customers are choosing Unity because these values are instrumental in their choice of bank.”
While the main high street banks dominate the large charity segment (income over £20m), 43% of charities from the survey sample have an annual income of under £1m, a majority of which bank with Unity, highlighting the increasing competition within the banking sector from challenger banks.
Ethical finance providers like Unity show that transparency and responsible business practices are key to providing viable alternative finance to the main high street banks.
Supporting this trend and indeed Unity’s wider business aims, 58% of charities surveyed feel that a bank’s ethical and socially responsible approach is important and that it would increase their charitable impact in the eyes of supporters and trustees.
Peter Kelly continued: “As high street banks continue to demerge and restructure, Unity remains focused in its aim to become the go-to bank for organisations committed to community, social or environmental benefit.”
Notes to editors
Full survey results available here: www.unity.co.uk/CBSurvey
Unity Trust Bank received first position in the following categories:
- Relationship Managers
- Branch Services
- Telephone Services
- Internet Services
- Sector Knowledge
- Fees & Charges
- Availability of Finance
- Commitment to CSR
Second position achieved in:
- Interest Rates – second behind Triodos Bank
410 charities were surveyed.
About Unity Trust Bank
Unity Trust Bank is a bank for organisations and businesses that create social, community or environmental benefits in a way that is financially sustainable for the UK economy and wider civil society. The bank seeks to put social change at the heart of everything it does and provides tailored day-to-day banking and finance to charities, social enterprises, co-operatives, CICs, voluntary and community organisations, trade unions, councils, housing associations and more.
Unity Trust Bank is a Living Wage accredited employer. The first bank to do so, this confirms Unity’s commitment to paying its employees the UK living wage or more. It also holds the Fair Tax Mark in recognition of its fair and transparent accounting approach.
For more information, visit: www.unity.co.uk
For further information, please contact Unity Trust Bank PR consultants:
Anna Hollis: email@example.com / 020 8533 8893
Rachel Pidgeon: firstname.lastname@example.org / 020 8533 8893
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